Apollo
About: Apollo.io combines prospecting, email sequencing, and CRM integration into one powerful platform. Its database includes direct dials, mobile numbers, and verified emails with detailed firmographics. The AI-powered email automation suggests optimal send times and personalization points based on prospect data. Advanced analytics track open rates, reply rates, and pipeline impact across campaigns. Over 500,000 sales professionals use Apollo for end-to-end outbound sales, from lead generation to deal closure. The platform also offers intent data to identify accounts actively researching solutions.
Categories: B2B Marketing; Lead Nurturing; Data-driven Campaigns
